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Moto of Ed Hardy Born Wild For Women is "Let this daring fragrance take you on an adventure as impossible to resist as the woman wearing it." The feminine version is created by perfumer Calice Becker who wanted to depict a tropical island, warm sunset, long beaches and tasty cocktails. The perfume opens with refreshing fruity aromas of blackberry and black currant buds. A heart develops into intoxicating accords of magnolia and peach blossom. Notes of base continue the story with flowers and wood – lily of the valley and sandalwood and finally only attractive scent of musk lingers on the skin.